Lan Berambeh 2022: Mitec KL
As a Digital Marketing & PR Agency with experience in event management both for Corporates, MNC and Government Bodies, we took on the challenge of organizing the ‘Lan Berambeh Anak Sarawak 2022’ event, chaired by Works Minister Datuk Seri Fadilah Yusof. Despite the complexities posed by the COVID-19 pandemic, we successfully coordinated and scaled down the event to adhere to safety regulations in the endemic phase. Our goal was to facilitate a stronger bond between Sarawakians living in Peninsular Malaysia and the leadership of the Sarawak government and other officials. Our comprehensive services in event management, digital marketing, and corporate social responsibility (CSR) initiatives played a pivotal role in bringing this meaningful event to life.
Lan Berambeh 2023: Mitec KL
As a Digital Marketing and PR Agency with a proven track record in managing high-impact events, we were honored to partner with Sarawak Volunteers to elevate the Lan Berambeh Anak Sarawak 2023 event at MITEC. Building on the legacy of Lan Berambeh 2022, where we navigated the challenges of the endemic phase to foster connections among Sarawakians in Peninsular Malaysia, we approached 2023 with an even greater focus on innovation and outreach.
For this year’s event, our contributions encompassed digital marketing, media production, and seamless event management. The highlight was the Gala Dinner, which welcomed 6,500 guests, and the Town Hall Session, attended by a staggering 15,000 participants, reaffirming the event as a vital platform for Sarawakians. Chaired by Deputy Prime Minister Datuk Seri Fadillah Yusof, the gathering celebrated Sarawak’s unity and progress, particularly emphasizing the role of education in empowering students to contribute to the state’s development.
Dignitaries, including prominent ministers, government officials, and the Tuan Yang Terutama (TYT), joined the event to connect with Sarawakians and inspire collective progress. Drawing from our experience with Lan Berambeh 2022, we brought a refined strategy to 2023, enhancing engagement and delivering a meaningful experience that strengthened the sense of community and Sarawakian identity on an unprecedented scale.
