Marketing & Social Media

Case Study

Sugar Bun

Marketing Campaigns & Social Media Management

Sugarbun has been in the industry for more than 40 years, and has more than 70 outlets throughout Malaysia, Brunei and Singapore.

We suggested a CSR Program centered around giving gifts, the joy of Ramadan, which was shot and provided through a video format.

Product

Food & Beverage

Target Audience

25 ~ 55

Strategy

  • Facebook Ad Campaigns
  • Content Marketing
  • PR Initiative
  • KOL Marketing

Leads

Sold over 30 units over a 9-month period upon digital advertising

Unit Conversion Rate

85%

Urban Residences

Marketing Campaigns & Social Media Management

Urban Residences is a luxury condominium- where luxe meets art.

We suggested that they focus on their social media presence, ensuring that their content has consistent branding throughout, and conducting PR initiatives to attract further attention.

Product

Residential Area

Target Audience

25 ~ 55

Strategy

  • Facebook Ad Campaigns
  • Content Marketing
  • PR Initiative
  • KOL Marketing

Leads

Sold over 30 units over a 9-month period upon digital advertising

Unit Conversion Rate

85%

The Generations

Marketing Campaigns & Social Media Management

The Generations is a registered NGO, supported by creating content revolving around youth problems.

We have suggested focusing on their social media presence, making sure that their content has consistent branding throughout.

Product

Awareness on Social Issues

Target Audience

17 ~ 35

Strategy

  • Facebook Ad Campaigns
  • Content Marketing
  • KOL Marketing

Total Media Viewship

2,680,324

Instagram Growth

2,805

15 min Interview Videos

Showcasing Videos

Street Interview Videos

Game Show Videos

P’Residence

Marketing Campaigns & Social Media Management

P’Residence is an apartment that provides families with a spacious home.

We suggested that they focus on their social media presence, ensuring that their content has consistent branding throughout, and conducting PR initiatives to attract further attention.

Product

  • Residential Area
  • High-Rise
  • Mid-Range (RM550k / Unit)

Target Audience

25 ~ 55

Strategy

  • Facebook Ad Campaigns
  • Content Marketing
  • PR Initiative
  • KOL Marketing

Leads

  • 145 Leads on average per month
  • 60 Units out of 90 Units transacted in 9months

NRC

Facebook Advertising

Since February 2022

Product

  • Bespoke Security Systems
  • Electric Fence

Target Audience

35+

Strategy

Straight to the point advertising

Leads Generated Online:

400+

Product Price

RM30,000

Ad Spent

RM6,000

Sales Generated

RM450,000

The Grounds

Facebook Advertising & Social Media Management

Product

  • Coworking Space
  • Meeting Rooms
  • Event Space

Target Audience

35 ~ 55

Leads

80+

Appointments

30+

Ad Spent

RM1,000+

D.Dentist

Facebook Advertising

Product

Invisalign

Target Audience

17 ~ 35+

Strategy

Straight to the point advertising

Leads Generated Online:

480

Product Price

RM12,000 – RM20,000

Ad Spent Per Month

RM600

Invisalign Conversion

5 ~ 6 Per Month