The Process

Facebook Ads Marketing

MONTH 1

Cuba, Try, Test

We run varieties of ads at scale to eliminate the bad one in a flash.

OBJECTIVES: Identify the winning ad and at the same time decreasing the ad spent.

MONTH 2

Optimise the Flow

We call this the day staging stage.

OBJECTIVES: Optimising the flow and optimise the winning ad and run multiple variation of it to find the winning one.

MONTH 3

Grow & Scale

In this stage we move into the profit zone. Based on what the spending plan is, establish how can we grow the scale.

OBJECTIVES: Conversion and maximising ROI

Social Media

MONTH 1

Identify the Branding Identity of the Product & Service

Consult on the corporate identity by having multiple discussion & research of similar competitors & concept.

OBJECTIVES: To have further understanding with clients and the winning concept moodboards for the product & service

MONTH 2

The Initiation

We call this the day staging stage.

OBJECTIVES: Once the moodboard has confirmed, it’s all in the hands of the copywriting and graphic design posted up online.

MONTH 3

Experiment

Here we study deeper to identify what works and what doesn’t, this will also be into what type of content works the best.

OBJECTIVES: To making sure which content & what form works best.

Video & Photography Production

FLOW 1

Discussion on the concept & what type of production, depending on the product and service.

FLOW 2

Creating moodboards & storyboards for the production shoot. Basically the planning stage.

FLOW 3

The D-Day.

The production day where all the plans are executed.

FLOW 4

Filtering.

Choosing the best production outcome, going to the fining stage to identify which will be used.

FLOW 5

Sending the finished product to clients and feedback.

Marketing Campaigns

FLOW 1

Clarifying your objectives

Clarifying the objective of each campaign to ensure our strategies are worked towards that one goal.

FLOW 2

Brainstorm of Strategy

With a goal in mind, we’ll create social media strategies to ensure we reach your campaign objectives.

FLOW 3

Execution of Strategy

With careful consideration, delegating tasks and working alongside the offline marketing team, we ensure a precise timeline is kept.

FLOW 4

Reports & Analytics

After careful examination of our work, we ensure that the numbers align with our initial objective, to see what can be improved for future works and to reduce the margin of error in the future.